Okotyg

THE BLOCKCHAIN DATA PLATFORM SHAPING THE FUTURE

Client
Okotyg S.A

Agency
Revive Brands

Role
Creative Direction
Art Direction
Design

Expertises
Brand Identity
Brand Expression
Social Expression
Motion System
Experience Design

Industry
Blockchain
Innovation
Banking

Securing the Data Core

Okotyg is a secure, collaborative platform designed to empower modern businesses by placing data firmly at their core. Operating in the highly specialized B2B sector, the company leverages cutting-edge blockchain technology to fundamentally change how enterprises manage their most valuable assets. Its core function is to enable companies to regain control of their data assets, fostering an environment of trust and transparency that becomes the foundational bedrock for groundbreaking future innovations and advanced technological strategies. This necessity for robust control, collaboration, and security defined the core branding mandate.

The Corporate Solution

For its initial creation and subsequent global expansion, Okotyg required a corporate, B2B-oriented visual identity that could immediately convey its specialized niche expertise in advanced technological strategies and data intelligence. My approach focused on designing a visual language that spoke directly to confidence and clarity. I developed a minimalist and highly professional brandmark, ensuring the logo itself felt both secure and forward-looking. This clarity was essential to counter the perceived complexity often associated with blockchain, establishing trust with high-level corporate clientele.

Visualizing Data Intelligence

The brandmark was powerfully complemented by a unique visual territory inspired by sophisticated, dynamic data representations. This aesthetic choice ensured the brand felt inherently technological, translating abstract concepts of data movement and security into a tangible visual experience. This comprehensive design approach successfully positioned Okotyg as the leading specialist in blockchain-powered data solutions, clearly communicating its advanced capabilities. The final identity offers clients a sense of stability and unwavering confidence in a complex, rapidly evolving data landscape, making the abstract power of blockchain accessible and trustworthy.

BRAND IDENTITY

Challenging the blockchain

ARTISTIC RESEARCHES

The data territory

The plastic research carried out for this project focuses on the concepts of interchange and links. Thus the brand develops a language with its own codes and proposes a path to the heart of the data.

The iconographic and typographic signs denote the idea of security, dialogue, openness and mutualization.

COLLATERAL

A living brand

A rallying sign

The visual concept of the brand offers a twofold interpretation that finds its common ground in a phygital experience. At the same time, the monogram evokes security, centralization and exchange.

INTERFACE DESIGN & EXPERIENCE

An inspiring interface

Determinedly data and technology oriented, the site's user interface represents the Okotyg spirit: data management, infrastructure security and above all mutual trust.

CREDITS

Client
Okotyg S.A

Studio
Revive Brands

Brand Strategy
Bérengère Ferrier
Jean-Baptiste Piron

Creative & Art Direction
Suleyman Yazki

Web Development Agency
Agillia Lyon

Dev Manager
Ludovic Guyot

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Suleyman Yazki

Direction | Design

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